Media Content Researcher

🔹 Required Skill Set

1. Research & Analytical Skills

• Strong ability to gather information from credible sources (news portals, reports, social media, industry publications)
• Critical thinking to evaluate accuracy and reliability of information
• Ability to identify trends, patterns, and audience interests
• Fact-checking and verification to avoid misinformation

2. Content Understanding

• Knowledge of different content formats (reels, blogs, videos, podcasts)
• Ability to convert research into engaging content ideas
• Understanding of storytelling and audience engagement
• Familiarity with content strategies across platforms (YouTube, Instagram, LinkedIn)

3. SEO & Digital Awareness

• Basic understanding of SEO (keywords, search intent, trending topics)
• Awareness of social media algorithms and trending formats
• Ability to use tools like Google Trends, keyword planners, etc.

4. Technical Skills

• Proficiency in tools like Google Docs, Sheets, Notion, or Trello
• Basic knowledge of analytics tools (Google Analytics, social media insights)
• Ability to organize and present research in structured formats

5. Communication & Collaboration

• Clear written communication skills
• Ability to brief writers, designers, and editors effectively
• Team collaboration and coordination

6. Soft Skills

• Curiosity and eagerness to learn
• Creativity in finding unique content angles
• Time management and ability to work under deadlines
• Attention to detail

🔹 Required Qualifications

• Bachelor’s degree in Mass Communication, Journalism, Marketing, English, or a related field (preferred)
• Freshers with strong research and content understanding can apply
• Prior experience (internship/project) in content creation, research, or social media is a plus
• Basic knowledge of digital media platforms and trends is essential